Last updated August 10, 2026.
This Privacy Policy explains how FEROX, operated by Ferox Machinery Equipment (Yantai) Co., Ltd. at No. 1, Zhaoxian Middle Road, Yantai, Shandong, China, handles personal information collected through this website, inquiry forms, email, WhatsApp, advertising channels, and related business communications.
Information we collect
When you request a quotation, contact FEROX, or discuss a possible order, we may collect your name, company, work email, telephone or WhatsApp number, country or region, product requirements, excavator or carrier details, order information, shipping or delivery information, and the content of your message.
Our website, hosting, security, analytics, and advertising providers may also process standard technical information such as IP address, browser type, device information, referring page, pages viewed, approximate location, cookie identifiers, advertising identifiers, and request time.
How we use information
We use information to respond to inquiries, recommend suitable models, prepare quotations, coordinate orders and delivery, provide warranty or after-sales support, prevent misuse, maintain business records, measure website performance, improve website content, evaluate advertising effectiveness, and comply with legal, accounting, customs, or contractual obligations.
Contact forms and inquiry routing
Inquiries submitted through the website may be routed to multiple FEROX business channels, including website systems, email accounts, internal sales records, customer management tools, or authorized personnel responsible for quotation, order follow-up, shipment, and after-sales support.
Cookies, analytics, and advertising
FEROX may use Google Analytics to understand how visitors use the website and Google Ads to measure advertising performance, track conversions, and support advertising or remarketing where enabled. These services may use cookies or similar technologies to collect device, browser, page-view, interaction, and advertising information.
We may also use hosting, security, anti-spam, or verification technologies such as Cloudflare or similar providers to protect the website and reduce malicious traffic. Where consent is required by applicable law, we will use consent controls before enabling non-essential analytics or advertising cookies.
Legal grounds
Where applicable law requires a legal basis, processing may be necessary to take steps at your request before entering a contract, to perform or administer a contract, to meet legal obligations, or for FEROX’s legitimate interests in operating, securing, marketing, and improving its business. We rely on consent where required, including for optional marketing or non-essential cookies.
Sharing and service providers
Information may be shared only as reasonably necessary with authorized FEROX personnel, hosting and IT providers, form or email service providers, analytics and advertising providers, customer management tools, logistics partners, payment or compliance providers, and other suppliers involved in answering an inquiry or fulfilling an order.
FEROX does not sell personal information collected through website inquiries.
International transfers
Because FEROX serves international customers, information may be processed in China or in other countries where our service providers, advertising providers, logistics partners, or transaction partners operate. Where required, we use appropriate contractual or organizational safeguards for international transfers.
Retention
We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, unless a longer period is required for legal, accounting, customs, warranty, dispute, or compliance reasons.
As a general guideline, ordinary inquiry records may be kept for up to three years after the last contact. Unqualified or inactive inquiries may be deleted or archived after about twenty-four months. Quotation, order, invoice, payment, logistics, and transaction records may be kept for seven years or longer if required by law or business records obligations. Warranty, after-sales, complaint, and technical support records may be kept for five years after the relevant warranty or support matter ends. Website security logs are usually kept for six to twelve months. Marketing subscription records may be kept until you unsubscribe or the record becomes inactive.
Security
We use reasonable administrative, technical, and organizational measures to protect information. No website, email system, or internet transmission can be guaranteed completely secure.
Your choices and rights
Depending on your location, you may have rights to request access, correction, deletion, restriction, portability, or objection to certain processing, and to withdraw consent where processing is based on consent. You may also be able to control cookies through your browser settings, advertising settings, or website consent tools where available.
We may request information needed to verify your identity before completing a privacy request. You may also have the right to contact your local data protection authority.
Children
This is a business-to-business website and is not directed to children. FEROX does not knowingly collect personal information from children through this website.
External links and third-party services
This website may link to third-party websites, social platforms, messaging tools, maps, or video platforms. Their privacy practices are controlled by their respective operators and are not covered by this policy.
Policy updates
We may update this policy when website functions, service providers, advertising tools, or legal requirements change. The date at the top of this page identifies the latest version.
Contact
For privacy questions or requests, email feroxbreaker168168@gmail.com or write to FEROX at No. 1, Zhaoxian Middle Road, Yantai, Shandong, China.